Herrero Racing

Date: 2020 - 2026

Radio Check supported Herrero Racing by managing several core pillars of the team’s communication and commercial development. Our mission was to strengthen the team’s digital presence, elevate its visual identity, produce high-quality media, and support its sponsorship strategy throughout the season.

Our Mission

Social Media Management: Strategy, Production & Execution

We developed a full editorial approach tailored to Herrero Racing’s programmes and drivers.
Our work included:

• content planning across the entire season,
• daily publication and platform management,
• community engagement and growth,
• production of formats adapted to each platform (Instagram, Facebook, TikTok).

Goal: increase visibility, structure the brand online, and build a stronger connection with fans, partners and future drivers.

Creative Direction: Graphic Design & Visual Identity

Radio Check produced all key visual materials used by the team, including:

• race visuals (results, announcements, schedules, highlights),
• graphic templates to ensure consistent branding,
• partner and driver-oriented visual assets.

Each asset was designed to modernize Herrero Racing’s digital image and ensure clarity and consistency across all communication channels.

Photo & Video Production: Media Coverage & Storytelling

During race weekends, we delivered complete media production for the team and its drivers:

• professional track photography, pitlane and garage coverage,
• dynamic social-first video clips,
• behind-the-scenes storytelling,
• custom edits for drivers and sponsors.

Objective: provide premium content that captures the team’s performance and maximizes its media impact.

Sponsorship Support: Visibility, Tools & Activation

We also supported Herrero Racing in its sponsorship development by providing:

• professional visual assets for commercial pitches,
• content to highlight and activate existing partners,
• communication materials designed to improve brand value and investor appeal.

Our approach helped strengthen partner relationships and position the team as a professional and attractive platform for brands.

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